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ETHSafari

Africa’s flagship Ethereum and web3 celebration, and one of the largest Ethereum events on the continent — nine days moving from Nairobi to the Kilifi coast, drawing 3,000+ attendees, 150+ speakers and 80+ companies.

Services
  • Web Design
  • Art Direction
  • WordPress Development
Client
ETHSafari
Nairobi → Kilifi, Kenya
Built with
  • Figma
  • WordPress
Year
2026
3,000+
attendees at the most recent edition
150+
speakers across nine days, Nairobi to the coast
80+
companies and 50+ press covering the week
ethsafari.xyz
ETHSafari — the landing screen

Approach

Most crypto event sites are dark, neon and interchangeable, which is a positioning problem before it is a design one: if you look like every other conference, you are one. ETHSafari went the other way — light ground, heavy display type, and a ticker of coordinates and in-jokes running through the page. “GAS: LOW · VIBES: HIGH” is on the site because it is the register the community actually speaks in.

The structure follows the journey rather than the org chart: dates, then route, then edition. Nairobi to Kilifi is the spine of the layout the same way it is the spine of the programme, and the schedule archive carries five years of editions so a first-time attendee can see what they are buying into.

Designed in Figma and built in WordPress against a content model the organisers run themselves — speakers, schedule, side events and vendor applications all move fast in the weeks before an event, and none of that should need a developer.

ethsafari.xyz
ETHSafari — section 2
ethsafari.xyz
ETHSafari — section 3
ethsafari.xyz
ETHSafari — section 4
ETHSafari on mobile, view 1
ETHSafari on mobile, view 2
ETHSafari on mobile, view 3
ETHSafari on mobile, view 4
ETHSafari on mobile, view 5
ETHSafari on mobile, view 1
ETHSafari on mobile, view 2
ETHSafari on mobile, view 3
ETHSafari on mobile, view 4
ETHSafari on mobile, view 5
ETHSafari on mobile, view 1
ETHSafari on mobile, view 2
ETHSafari on mobile, view 3
ETHSafari on mobile, view 4
ETHSafari on mobile, view 5

Route as structure

Nairobi → Kilifi organises the page the way it organises the week.

Five-year archive

Past editions kept live, so newcomers can see the track record.

Light on purpose

A deliberate break from the dark-neon default of the category.

Outcome

An event site with a voice the community quotes back, still doing the unglamorous work of moving 3,000+ people through tickets, applications and a nine-day schedule that changes weekly right up to the doors opening.

Live Website
Next project SmartDev Studios